Friday, July 24, 2009
The Social Engineering Approach
The same companies that manufacture cigarettes are actually forced to run and fund many of the anti-smoking campaigns. The 'Truth' commercials are a popular example of an ad campaign against smoking, specifically targeted at youth. Education is another social engineering technique utilized by schools through various helath programs to educate students about the dangers of cigarette smoking.The Law plays perhaps one of the biggest roles in the fight against smoking. Aggresively taxing cigarettes has been a tactic in practice by many states, varying by region. The northeast has seen some of the highest tax rates, especially since April 1, 2009 with a 20%average tax increase. Average prices for cigarette packs in NJ are about 7 dollars, while Manhatten can be upwards of 9 dollars.
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